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program. Visit SearchSecurityChannel's Partner Programs topic center for more checklists and to compare various partner programs. Or peruse our Partner Program Directories to learn about vendor partner programs by technology.
| Benefit | Tier 1: Platinum Partner | Tier 2: Gold Partner | Tier 3: Silver Partner |
|---|---|---|---|
| General Communications | |||
| Partner advisory council participation/briefing sessions | |||
| Monthly partner newsletter | |||
| Partner portal | |||
| Other: | |||
| Partner Newsflashes | |||
| Marketing and Communications | |||
| Listed in partner Web locator/database | |||
| Partner webcasts | |||
| Market development funds | |||
| Press release support | |||
| Joint marketing campaigns | |||
| Online price information system | |||
| Other: | |||
| Participation in product promotions | |||
| Joint tradeshow participation | |||
| Technical Resources | |||
| 24x7 phone technical support (if certified) | |||
| Web-based support | |||
| Other: | |||
| Demand Generation | |||
| Competitive price assistance | |||
| Qualified lead distribution | |||
| Sales cycle assistance | |||
| Not for resale demo software | |||
| For sale demo software | |||
| Partner leads system | |||
| Corporate account manager | |||
| Other: | |||
| Training/Certification | |||
| Opportunity to participate in beta testing | |||
| Free Web-based sales training | |||
| Free participation in sales workshops | |||
| Onsite sales training | |||
| Product certification | |||
| Invitation to partner conference | |||
| Other: | |||
Technology vendors: Learn how to get your company listed in our Partner Program Directories for solution providers.
This was first published in January 2007